The end of marketing or a new beginning? The truth about AI
Love it or hate it, the artificial intelligence revolution is […]
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Data plus analytics is the route to the truth
Data can only steer you right if you apply analytics […]
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Modern marketing: Six capabilities for multidisciplinary teams
The business-as-usual approach to marketing is no longer sufficient. To […]
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Don’t invest in new marketing tech until you do this
In times of economic downturn and uncertainty, brand goals are […]
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