Marketing operations

Digital Alchemy marketing operations

Digital Alchemy have centres of excellence operating in multiple countries and we are constantly expanding our team. We will fit seamlessly into your own team, working as an extension that will support you in your marketing operations daily. Our team of marketing experts is on hand to help you with various marketing requirements, including:

1

Campaign consultancy

Each campaign will need to be unique to the owner’s individual requirements. Market demands can be very nuanced and each customer base will have its own sets of demands and preferences. We will sit with you and provide a consultation to learn as much about your needs as possible. With the right information at hand, we are then armed to begin creating a potent campaign for you.

2

Campaign design

For a campaign to be successful, it needs to be well structured according to your needs. Our team will help design a campaign for you that is tailor-made to your specific requirements. With a campaign made to your particular requirements, you are better equipped at making the most of opportunities within your target market.

3

Campaign execution and channel management

Once you have a design in place, it is then time to put it into action. Our team will ensure that your campaign is up and running and operating smoothly. We will also help with the management of your channels to ensure their ongoing effectiveness.

4

Campaign development

The marketing process is continuous. Once the campaign has been started, we will continue to learn more about your customers and what makes them tick. The new information can then be used to further enhance your campaign, making it even more effective. Our team will assist with the ongoing development of your campaign to continually maximise its impact.

5

Campaign process management

A campaign will need to be managed once it has been put into place. Our team will help with the ongoing management of your campaign to ensure that it continues to serve you throughout its operation. With ongoing process management, your campaign will serve you well for many months or years to come.

6

Support and training

Your campaign will be so more effective with your own team fully on board, helping it to see its full potential. In addition to the support that our team will provide, we will also provide training to help ensure that your team is able to get fully immersed themselves. Nobody knows your business better than yourself and your team. This means that having them fully integrated into the campaign will help make your campaign be as effective and fruitful as possible.

7

Operationalisation your marketing technology

Our team will do what they can to integrate the marketing technology that you own with your campaign. This helps to make the most of the resources you have available to you, further enhancing your campaign. What’s more is that our team is able to integrate new technologies to help make the most of the latest capabilities as they emerge.