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It’s not me. It’s you.

The year is 2017. It’s where data-driven marketing is more […]

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Rethinking Banking Loyalty

There is a lot of chatter now about banking loyalty […]

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Ready or Not, Here Comes Amazon

I’m sure you must have heard the news about Amazon coming […]

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Consistency vs Relevance

For years now we have focused on delivering a consistent […]

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AIMIA, Aeroplan, Air Canada and the meaning of loyalty

For anyone following the news in our industry over the […]

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Digital Alchemy wins Bronze for Best Regional Recruitment Programme!

Digital Alchemy is proud to have won the bronze award […]

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Digital Alchemy’s uDecide® named Cloudera Certified Technology

uDecide®, our machine learning solution that helps you leverage your […]

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Meatspace vs Cyberspace

Every day we eat up another bowl of alphabet soup […]

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Me, my chainsaw and marketing automation

My neighbour and I have huge trees in our yards. […]

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Asia Recruitment Awards

Digital Alchemy makes finalist for Best Regional Recruitment Programme in […]

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Where’s the truth in MarTech?

We live in a world where marketing changes in the […]

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Data strangling creative? What a load of BS

“Mate, of course data is important. But it can strangle […]

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