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Does your organization need a marketing automation platform?

The benefits of using a B2B MAP start with the […]

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Data Drives Innovation And Improves Business Resilience

We don’t generally consider data in and of itself to […]

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WHY YOU NEED API’S FOR YOUR MARKETING DATA!

APIs connect. A fundamental part of the new neural network, […]

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EXPERTS SAY EMAIL MARKETING WILL RULE IN 2023

As the end of 2022 draws closer, now is the […]

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Please, Just Give Us All the Information We Need

In just a few short weeks, Americans will be going […]

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ZoomInfo x Bain: 10 Insights From Our CMO Event

In collaboration with Bain & Company, we recently hosted two panel […]

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Duplicate Customer Data: Dealing With an Empty Cookie Jar

As more global businesses go digital, there is increasing pressure […]

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Your Perfect Holiday Email Marketing Template

Email marketing is a cornerstone channel for ecommerce brands, especially […]

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Creating Customer Experiences that Endure

MUCH ATTENTION has focused on the superficial areas of customer experience […]

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CPG Brands: Product Data Drives Omnichannel Growth

CPG brands have ever-expanding opportunities beyond traditional sales channels. With […]

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6 Quick Hacks to Growing Your Subscription-Based Business

Seventy-eight percents of adults currently have subscription services, whether it’s […]

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How to decide if you should get a marketing performance management platform

Implementing an MPM platform has implications for every aspect of […]

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