Why Your Marketing Content Ranks High but Your Content Experience Ranks Low
Some organizations have a content problem. They are either lacking […]
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SMS Marketing Best Practices: Text Message Marketing Do’s and Don’ts
Boost your marketing ROI and avoid getting blocked by following […]
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Rise of the MVP. Fall of Marketing at Scale
Suites, Demos and Hope Marketing automation these days is part […]
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Digital Alchemy adds George & Matilda Eyecare (G&M) to its client list.
SYDNEY, Australia – Digital Alchemy (DA), a marketing service provider […]
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The subtle art of decluttering your inbox through Gmail
Did you know 20% of the world’s population are active […]
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What is a loyalty program anyway…?
Here is my simplistic definition… “A loyalty program” is a […]
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Using behavioural tools to sell wine
Over the past couple of years at Digital Alchemy, we […]
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How ROI is making Marketing dumber
Twenty years ago, marketing was broadly regarded as the ‘Colouring […]
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Dear Santa: Here’s Our Top 5 MarTech Wish List for 2018
It’s the most wonderful time of the year! For us […]
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Marketers, are you tapping your full potential?
You might think you are. But you juggle so many […]
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Solve Your Personalisation Puzzle
Do you remember the days where blasting out the same […]
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Dynamic Decisioning Technology, Say What?!
Digitalisation has significantly increased the pace of change and forced […]
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Google Wants Credit for Everything
Recently Google announced that it had developed a way to […]
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Our 3 Takeaways from CMO Disrupt Sydney
Digital Alchemy (DA) had the great pleasure last week to […]
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Ready or Not, Here Comes Amazon
I’m sure you must have heard the news about Amazon coming […]
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AIMIA, Aeroplan, Air Canada and the meaning of loyalty
For anyone following the news in our industry over the […]
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Digital Alchemy wins Bronze for Best Regional Recruitment Programme!
Digital Alchemy is proud to have won the bronze award […]
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Digital Alchemy’s uDecide® named Cloudera Certified Technology
uDecide®, our machine learning solution that helps you leverage your […]
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