5 reasons why customer loyalty programmes are so important
Customer loyalty increases profits, improves sales success and allows for […]
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Stabilising post pandemic – What to do with Marketing in a Bear market…
So the world is finally emerging from its COVID 19 […]
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Is your Loyalty program the best it can be?
In the old days, Customers weighed up how much plastic […]
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Relationships will mean more, and a flight to quality
In the pre-confinement world, consumers became very transactional; chasing deals […]
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The subtle art of decluttering your inbox through Gmail
Did you know 20% of the world’s population are active […]
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What is a loyalty program anyway…?
Here is my simplistic definition… “A loyalty program” is a […]
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When more is more: 4 ways the Mere Exposure Effect can boost conversions
Have you ever been trawling through a hotel booking website, […]
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Social Sharing: A Proven Way to Increase Customer Engagement
As the name suggests, ‘social sharing’ refers to the act […]
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How Priming Influences Consumer Behaviour
On a scale of 1-10, how conscious would you say […]
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Leveraging the ‘goal effect’: Loyalty Programs that work
While they’re not a new idea, loyalty programs are everywhere. […]
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