DA Martech Breakfast Series (Australia) | March 2024
Our exclusive event dives deep into the future of loyalty, where emotional connections and personalised experiences reign supreme. Learn how to transform customers into brand ambassadors who advocate for your brand. Discover advanced segmentation techniques to understand your customers on a deeper level, and leverage data to curate journeys that keep them coming back for more.
Don’t miss this opportunity to unlock the secrets of customer lifetime value and turn loyalty into a powerful growth engine.
Register today and take your customer loyalty to the next level!
During this event, you will hear about:
- Redefining what loyalty means to the modern consumer
- Preparing for the challenges ahead in building loyal customers, including
- Advanced segmentation techniques
- Preparing for the era of data deprecation – a cookieless future
- Curating customer journeys by leveraging fresh insights
- How shifting attitude towards customer loyalty can drive greater customer lifetime value
Speakers:
Regan Yan
CEO Digital Alchemy
Since establishing Digital Alchemy in 2003 as Australia’s first dedicated Database Marketing Service Provider, Regan has expanded the business into Asia Pacific, US & LATAM, building the company into what it is today.
His passion for data efficiency and data-driven marketing is as strong as ever, leading to his recognition as a respected thought-leader. He is also a subject-matter expert in Analytical Database Marketing, Loyalty Strategy and Customer Relationship Marketing, as well as an in-demand presenter and keynote speaker at national and international events.
Jimmy Galloway
Customer Journey Consultant
Specialising in customer and commercial strategy and loyalty marketing. Before relocating to Singapore from the UK and joining Digital Alchemy, Jimmy managed the customer acquisition and retention strategy for Nectar at Sainsbury’s (FTSE 100 retailer). Nectar is one of the largest loyalty programs in Europe with over 21 million customers nationwide.
Agenda
| Time | Details |
|---|---|
| 7:30 – 8:00 | Arrival Coffee, Breakfast Sliders, Pastry and Juice |
| 8:00 – 8:45 | Regan Yan & Jimmy Galloway share expertise on Unlocking Customer Loyalty |
| 8:45 – 9:00 | Q&A |
| 9:00 – 9:30 | Networking |
Don’t miss this opportunity to learn from the experts and network with your peers.
Register now to reserve your spot! Limited seats available.
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